Fabletics launches resale program; Target reports 25% increase in Black representation at the officer level; Stores may soon use one-third of their space for e-commerce fulfillment: report; Bed Bath & Beyond taps Ryder in bid to speed replenishment times
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Note from the editor
In case you missed it, we're talking all about Reebok this week with the debut of our profile on the brand.
You can't talk about Reebok's height of popularity without talking about the aerobics boom. That's what Chapter 2 of our Reebok profile is all about: The forces that made Reebok the top dog in the space, and the efforts it made to stay there.
To jump straight to today's installment, click here, or take a peek below. If you're new to the piece, start here.
Cara Salpini
Senior Editor, Retail Dive Email | Twitter
On the back of the aerobics boom, Reebok shot up to prominence in the '80s. Hit shoes like The Freestyle and The Pump led the rise as the brand tried to figure out a way to stay on top.
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