Consumer Trends
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Consumers ‘trading down’ to cheaper goods online: report
Even as e-commerce spend in the first four months of the year grew to nearly $332 billion, shoppers are buying cheaper goods across categories.
By Tatiana Walk-Morris • May 14, 2024 -
Brooks Running reports ‘highest quarterly results in brand’s history’
The DTC brand said its Q1 success is due in part to its multichannel strategy and product innovation.
By Suzette Parmley • May 8, 2024 -
Trendline
Digital innovation and technology trends in retail
From drones to smart fitting rooms, to cashless purchases to virtual meditation, how the consumer engages with retailers continue to evolve.
By Retail Dive staff -
Influencers sway consumers but authenticity loses some clout, study says
Attitudes toward AI creators are mixed, and only 35% of Gen Zers say authenticity is what they care most about from influencers.
By Aaron Baar • April 30, 2024 -
Over 45K retail stores may close in next 5 years: UBS
E-commerce penetration is expected to rise, helped in part by third-party players like Temu and Shein, according to a new report.
By Nate Delesline III • April 29, 2024 -
Alo Yoga, Vuori gaining share in activewear market, report finds
The DTC brands, which share shoppers with Lululemon and Nike, are growing as rivals like Under Armour contract, according to an Earnest Analytics report.
By Cara Salpini • April 26, 2024 -
Podcast
The Backroom: With more closures ahead, what’s next for Macy’s?
Under a new CEO, the iconic department store is fielding a $6.6 billion takeover offer, shuttering another 150 stores and fighting to stay relevant.
By Retail Dive Staff • April 25, 2024 -
RTIC Outdoors expands into Walmart
The drinkware and cooler brand is selling 55 of its best-selling products in 3,800 of the mass merchant’s stores as well as on its website.
By Suzette Parmley • April 24, 2024 -
What Q1’s retail sales say about the consumer in 2024
In the first three months of the year, a strong job market and wage gains helped buoy consumer spending, but some analysts warn it may not last.
By Daphne Howland • April 24, 2024 -
Universal Standard launches size exchange program
The campaign, dubbed Fit Liberty, allows customers to replace items with ones in a different size at no cost.
By Howard Ruben • April 22, 2024 -
Deep Dive
Golf fashion moves into the mainstream
A new line from Tiger Woods, LVMH's latest collaboration with Tyler, the Creator and indie brands are helping to bring the sport from performance wear to streetwear.
By Howard Ruben • April 16, 2024 -
Sponsored by Cart.com
The power of post-purchase engagement: Strategies for lasting customer loyalty
From order confirmations to delivery surprises, the post-purchase experience is where loyalty is forged and advocacy blossoms.
April 15, 2024 -
BNPL users report problems with overspending, missed payments: survey
Consumers are using buy now, pay later services to spread out their cash flow, according to a new Bankrate report.
By Tatiana Walk-Morris • April 12, 2024 -
Nike remains a top brand for teens, but shows signs of wavering interest: survey
The brand is still leading the way in footwear and clothing, but is beginning to lose share to On and Hoka.
By Tatiana Walk-Morris • April 10, 2024 -
Sponsored by Slack
AI in retail: Start small and think big
How to start using AI and automation in retail to better serve employees and customers.
April 8, 2024 -
Shein, Temu have high customer overlap with TikTok Shop: report
Even while facing a potential ban in the U.S., the platform is dominating social shopping, an Earnest Analytics report finds.
By Tatiana Walk-Morris • April 5, 2024 -
Grove Collaborative refreshes core brand Grove Co.
The company is consolidating all of its private brands under one label as it looks to increase its visibility on retail shelves.
By Suzette Parmley • April 2, 2024 -
More than half of shoppers would use generative AI for clothing purchases: Adobe
Seventy-one percent of respondents said they think using the technology to try on products virtually would boost their buying confidence.
By Tatiana Walk-Morris • April 1, 2024 -
Sponsored by Firework
The future of e-commerce is video: 5 undeniable consumer stats
Consumers want more product videos and they want them now. It’s time to start thinking video-first.
April 1, 2024 -
Every room in the house is ‘where the customer wants us to go’: Bath & Body Works CEO
Gina Boswell said the brand is now in roughly 40% of American households as it expands its assortment to areas like laundry.
By Nate Delesline III • March 28, 2024 -
Podcast
The Backroom: Why it’s so hard for retailers to do the right thing
Businesses face new ethical questions and must act with more transparency in what corporate integrity expert Alison Taylor calls a “turbulent world.”
By Retail Dive Staff • March 28, 2024 -
E-commerce deal count fell more than 50% in 2023: PitchBook
Even as trends improved in the back half of the year, overall deal count and value fell last year compared to 2022.
By Howard Ruben • March 27, 2024 -
ThredUp: US secondhand market to hit $73B by 2028
While that represents meaningful growth, it’s down significantly from a 2022 prediction that the market would reach $82 billion by 2026.
By Tatiana Walk-Morris • March 27, 2024 -
Kendra Scott expands fine jewelry offering with lab grown diamond collection
The jewelry company said it was a “natural category addition” that allows it to offer high-end jewelry at more affordable prices.
By Suzette Parmley • March 25, 2024 -
FMI: 57% of shoppers purchase produce from mass retailers, supercenters
While traditional grocery stores are still consumers' top places to buy produce, low-price format retailers are making significant gains in the category.
By Peyton Bigora • March 21, 2024 -
Return policies sway customer behavior: survey
Store customers return less than online shoppers, and some rules are boosting in-store returns of online orders, according to the ICSC.
By Tatiana Walk-Morris • March 21, 2024